Introducing: WE ARE HOME our SS2016 Collection.
We will be launching this collection over the course of the next two months on our Instagram account! If you aren't following us, you totally should now!
This collection of NASA images of 1) clouds as seen from space in the hopes to inspire an Overview Effect*, a mental shift that happens to astronauts when they see the Earth floating in space for the first time, 2) people looking in awe at the Apollo lift off 3) images of the Earth taken from space.
In an effort to infuse social responsibility with empathy and respond to the ongoing conflicts in the Middle East, Slow Factory has created the WE ARE HOME Fund & Collection to support humanitarian aid to refugees across the region.
THE OVERVIEW EFFECT*
The overview effect is a cognitive shift in awareness reported by some astronauts and cosmonauts during spaceflight, often while viewing the Earth from orbit or from the lunar surface.